Prediction Markets_Case-Study_Cover

Robinhood / Predictions Markets

Prediction Markets was a go-to-market campaign created for Robinhood’s financial product, designed to connect the energy of sports culture with the product experience across social media, email, web, and in-app surfaces.

The campaign relied heavily on AI-driven image generation to create visuals in real time while maintaining a cohesive and elevated visual language across the entire ecosystem.

My role was focused on building and applying the visual system across different assets and formats. One of the main challenges was creating a flexible style that could adapt to different sports while integrating naturally with the evolving product experience and staying consistent with Robinhood’s brand identity.

Credits

Robinhood Markets, Inc., 85 Willow Road, Menlo Park, CA 94025.
© 2026 Robinhood. All rights reserved.
 
 

Team
Producer: John Flemming
Head of Creative: Carlo Luetto
Creative Director: Eva Bochem Sur
Associate Creative Director: Macarena Perez
Associate Creative Director (Copy): Josh Godwin
Copywriter: Manny Maduakolam
Designer: Tomas Rodriguez Peña
Motion Director: Daniel Finn
2D Motion Designers: Wen Chi Huang, Jacob Frommer, Daniel Stein
3D Motion: Jacob Frommer

Prediction Markets_Case-Study_Sports Gif
Prediction Markets_Case-Study_GEM Email header
Prediction Markets_Case-Study_GEM Cards
Prediction Markets_Case-Study_Bottom-Sheet
Prediction Markets_Case-Study_Social-Grid

2026®
Tomás Rodriguez Peña

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